"A whole-house installation is a must-have. I’ve noticed a huge difference in my kids’ dry skin. Don’t know what I’d do without Purely."

Connecting your home to a sustainable source of clean, healthy water. Welcome to smarter filtration.
Trusted by 10,000+ homes around the world.












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The P1 connects right under your sink to instantly improve the taste, smell, and purity of your tap water. Using advanced fiber technology, it prevents channeling, meaning every drop is filtered evenly, from start to finish. It’s built to fix the common problems most filters overlook and give you a better, all-in-one solution for your home.


Purely partners with leading creators, businesses, and organizations to advance water awareness, empower communities, and deliver innovative filtration solutions.



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Our filtration media is independently tested, and certified by NSF, SGS, & WQA*. We use the highest-grade materials to ensure lasting purity and performance.
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Certified
National Sanitation Foundation

Certified
Société Générale de Surveillance.
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Certified
Water Quality Association
*WQA certification is applicable specifically to the filter media used in the P1 Under-sink model.Our systems utilize independently tested and certified filter media. Please note that while formal certification applies specifically to the filtration media, the system housing has been independently tested to meet the rigorous standards established by these certifying bodies.

Designed with advanced fiber technology and world-class certifications, it removes harmful contaminants while preserving the natural minerals your body needs. Sleek, compact, and easy to install in under 10 minutes
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5-Micron Polypropylene
Activated Carbon Fiber
Kinetic Degradation Fluxion
Scale Prevention

Fiber technology solves channeling through its even, parallel pore structure. Each fiber allows water to spread uniformly across the surface, maximizing contact time and maintaining consistent purity thorughout the filter's lifespan.
Compare Fiber Technology to other alternatives
ACF
Others
GAC/PAC Filters
Size/Form Factor
Replacement Longevity
Adsorption Speed
Environmental Impact
Filtration Consistency
Maintenance / Clogging
Surface Area
A checkmark indicates Purely outperforms in that category. Results are based on third-party testing and published data comparing Activated Carbon Fiber (ACF) to conventional carbon filters.
Installs in under 10 minutes and replaces in 60 seconds. Simple twist-off design, no tools, no plumber needed.
We’ve answered the questions that matter most, so you can make the switch to cleaner water with confidence.
The P1 filter media reduces contaminants down to 0.5 microns in size. With our attached UF post-filter, the micron reduction size goes down to 0.01 microns. For more information, please don't hesitate to reach out!
Unlike traditional water filters, Purely uses activated carbon fiber (ACF) as its main filter media. ACF features a perfectly parallel structure designed to operate more efficiently than traditional filters, offering an increased surface area, a smaller filter size, more advanced adsorption, and a higher capacity.
How do I know when to change my P1 Under-Sink Filter? The P1 is designed to last up to 2 years or 60,000 liters, depending on household size and water quality. See our Capacity Guide in the footer for more details.
The P1 Under-Sink Water Filter is designed for DIY installation with little to no plumbing knowledge required. You can refer to our installation video for guidance. If you prefer, you can also contact one of our associated plumbing companies for assistance.
For unused, sealed cartridges, we recommend a maximum shelf life of 3 years when stored in a cool, dry, and bacteria-free environment.
Our friendly water specialists are here to help, schedule a call at a time that works for you.
Up to 60,000 liters or 2 years, depending on household size and water quality.
Matches the flow of a standard kitchen faucet (~2 GPM at 60 psi, no slow trickle.
Installs to your existing faucet in under 10 minutes (works with standard and dedicated setups).
10–125 psi
35–100°F (1.6–37.7°C)
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Experience Purely risk-free for 30 days. If you don’t taste the difference, we’ll give you a full refund no questions asked.

Make the effortless decision to upgrade your most essential input; your water. Your purchase helps bring safe water to communites in need, while giving your home cleaner, healthier water every day.