"Definitely a must-have in every home. Efficient, cost-effective, and better for the planet. No brainer."

Experience a refined shower experience with the S2 Shower-Filter. Powered by Fiber Technology to deliver clean, filtered water directly from your existing shower configuration.
Trusted by 10,000+ homes across Canada












The S2 is a inline shower filter for fixed overhead and rainfall shower setups. Designed to improve shower water quality, while maintaining full pressure. With a 365-day filtration lifespan, it delivers consistent performance and a noticeably more refined shower experience, from the first rinse to the last.
Flexible financing options available at checkout for approved applicants. See Details.

Purely partners with leading creators, businesses, and organizations to advance water awareness, empower communities, and deliver innovative filtration solutions.



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Washes away protective oils, leaving your hair and skin feeling dry, tight and irritated.
Breaks down essential proteins (amino acids), leading to increased breakage and fragility.
Triggers skin sensitivies, which can result in eczema, persistent itchiness, and rashes.
Dissolves the natural lipis that give hair its healthy sheen, causing dullness and split ends.
Reacts with melanin, causing your natural salon-treated hair colour to fade faster.
Heavy metals can trigger free radicals, which break down collagen and reduce skin elasticity.
When you filter your shower, you're not only removing impurities, you're enhancing your self-care. It's a simple change that benefits your hair, your skin, and your home. Here’s how:
Our filtration technology delivers stronger performance, better pressure, and longer life than traditional filters. Here’s why:
Real stories from people who've experienced cleaner water, better health, and peace of mind.
The S2 installs in minutes, just screw it between your shower head or handle and enjoy cleaner, softer water from day one. When it’s time for a refresh, simply replace the unit for a new, ready-to-use filter, no tools, no hassle, just effortless care for your skin and hair.
Consistent Filtration. Our advanced fiber technology is designed for dependable performance, providing consistent filtration from the first drop to the last.
Expanded Surface Area. The unique structure of our fiber media provides up to 3x greater surface area than conventional granular carbon, enabling more efficient and effective filtration.
Superior Impurity Reduction. Our filters are intelligently designed to target and reduce a wide range of common impurities, such as chlorine, VOC’s, pesticides and heavy metals, with high efficiency.
Compact & Long-Lasting. Our filters are designed to be more compact while offering double the capacity. This means you get clean, great-tasting water with fewer filter replacements.
Compare Fiber Technology to conventional alternatives.
ACF
Others
GAC/PAC Filters
Size/Form Factor
Replacement Longevity
Adsorption Speed
Environmental Impact
Filtration Consistency
Maintenance / Clogging
Surface Area
Results are based on third-party testing and published data comparing Activated Carbon Fiber (ACF) to conventional carbon filters.
Experience Purely risk-free for 30 days. If you don’t taste the difference, we’ll give you a full refund no questions asked.

Make the effortless decision to upgrade your most essential input; your water. Your purchase helps bring safe water to communites in need, while giving your home cleaner, healthier water every day.
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